Jan 22, 2023
In recent years, Ruaka has become one of the fastest growing satellite towns in the Nairobi Metropolitan Area (NMA), and has become a major centre for Real Estate investment and development. Offering relatively higher returns of up to 7.5%, compared to satellite towns average of 6.9%, as highlighted in our Annual Markets Review 2022. This has also driven a construction boom in Ruaka supported by the growing demand for residential property. Additionally, there has been a shift by investors towards satellite towns attributable to availability of cheaper land for development in these areas, coupled with improved accessibility owing to key infrastructural developments that have unlocked value for investors. In 2022, land prices in satellite towns recorded the highest capital appreciations of 11.1% and 8.0% for unserviced and serviced land respectively, against the 4.3% market average cementing their affordability. Furthermore, infrastructural developments have played a fundamental role in connecting Ruaka to main transport networks, and have also reduced commute time to the city centre thus benefitting home buyers seeking to settle in serene neighbourhoods around away from the city, and at the same time have the convenience of travel time.
Ruaka has become an investor’s paradise, and a thriving hub for Real Estate development in the NMA Real Estate sector. We have been tracking its performance through a series of supplementary research reports. In 2018, we published a research note on the investment opportunity in Ruaka, which highlighted the area’s average total returns to investors at 11.1%, on the back of high rental yields and capital appreciation of 5.3% and 5.8%, respectively. As such, we decided to update our previous market research in Ruaka to determine and analyse new market trends, as well as reaffirm the area’s market performance by covering the following:
Ruaka is a suburb located along Limuru Road within Karuri Municipality in Kiambu County, to the northwest of Nairobi city, and 15.0 km from the Nairobi Central Business District (CBD). Ruaka was historically a pre-colonial rural shopping centre, with the hinterland being utilized for agricultural purposes, which formed part of the former Karuri Town Council local authority area. However, subsequent change of land-use in recent years on the back of continued urbanization paved way for zoning ordinances that allowed for more comprehensive and high-density developments in the area. Today, Ruaka’s housing profile is predominantly comprised of high-rise apartment complexes, owing to the area’s growing middle-income earning population and the need for developers to construct efficiently within the available land. Due to this, we focused our research on Ruaka’s furnished and unfurnished residential apartments market. In order to evaluate the investment opportunity in the area, we assessed the unfurnished apartments’ performance in terms of selling price, rental yield, capital appreciation, total returns and made a comparison with the performance on a year on year basis. In addition, we assessed the furnished apartments’ market performance in terms of monthly rent, occupancy, and rental yield to investors in the Real Estate sector within Ruaka.
Over the years, Ruaka has seen considerable growth in terms of the Real Estate sector, with increased activity in the residential, commercial office, retail, and industrial sectors. This is as a result of improved accessibility to the area on the back of improved infrastructural development, owing to the construction of the Northern and Western Bypasses. This makes the area attractive for investment, by reason of which Cytonn Investments has two residential developments; The Alma and Taraji Heights within Ruaka. Some of the strengths that have continued to drive the growth of the Real Estate sector in Ruaka over the years include:
The vibrant market performance in Ruaka is animated by the area’s constantly growing demand for housing, driven by an expanding population which is a mix of both local middle-income earners as well as foreign residents. According to the KNBS, the larger Karuri area emerged among the top-ten most populous urban areas with a population of 194,342 people in the 2019 Census, registering a 49.6% increase from the 129,934 people recorded in the 2009 Census. Given an annual national population growth of 1.9%, it is projected that the population will be 217,576 people by 2025. As highlighted in our Annual Markets Review 2022, Ruaka was the leading node in terms of unfurnished apartment performance, with average total return of 7.5% against the NMA residential sector average total return of 6.8%. In addition, the Limuru Road area hosting Ruaka serves as a residence for workers in foreign embassies and headquarters of international organizations, thus creating demand for housing units. Consequently, Limuru Road recorded an average rental yield of 5.8%, though lower than the 6.2% furnished apartments’ average yield according to our NMA Furnished Apartments Report 2022. In 2023, we focused on the performance of residential as well as furnished apartments in the area:
The table below shows the year-on-year comparison in performance for residential apartments in Ruaka;
Cytonn Report: Ruaka Unfurnished Apartments Year-on-Year Performance Summary |
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Unit Typology |
Plinth Area (SQM) |
Price per SQM Q1'2022 |
Price per SQM Q1'2023 |
Rent per SQM Q1'2023 |
Occupancy |
Annualized Uptake |
Rental Yield |
Price Appreciation |
Total Return |
One-Bedroom |
60 |
118,083 |
121,448 |
630 |
75.2% |
20.8% |
3.9% |
5.1% |
9.0% |
Two-Bedroom |
92 |
99,022 |
101,291 |
484 |
85.1% |
15.4% |
4.9% |
2.2% |
7.1% |
Three-Bedroom |
122 |
101,852 |
106,475 |
503 |
82.4% |
16.3% |
4.8% |
5.5% |
10.3% |
Average |
102 |
103,734 |
107,492 |
510 |
82.9% |
16.5% |
4.8% |
4.0% |
8.8% |
Source: Cytonn Research
The key take-outs from the table above include:
The table below shows the breakdown in performance for the profiled one-bedroom apartments in Ruaka;
All values in Kshs unless stated otherwise |
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Cytonn Report: One-Bedroom Unfurnished Apartments Summary |
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Property |
Plinth Area (SQM) |
Price per SQM Q1'2022 |
Price per SQM Q1'2023 |
Rent per SQM Q1'2023 |
Occupancy |
Annualized Uptake |
Rental Yield |
Price Appreciation |
Total Return |
The Alma Phase 1, 2 & 4 |
51 |
154,902 |
166,667 |
784 |
66.7% |
5.5% |
3.8% |
7.6% |
11.4% |
Cascadia Apts |
57 |
154,386 |
161,404 |
877 |
|
20.3% |
|
4.5% |
4.5% |
Willow Park Apts |
65 |
96,923 |
100,000 |
415 |
82% |
30.0% |
4.1% |
3.2% |
7.3% |
Magic Dash Apts |
68 |
102,941 |
102,941 |
441 |
77% |
27.7% |
4.0% |
0.0% |
4.0% |
Average |
60 |
118,083 |
121,448 |
630 |
75.2% |
20.8% |
3.9% |
5.1% |
9.0% |
Source: Cytonn Research
The key take-outs from the table above include:
The table below shows the breakdown in performance for the profiled two-bedroom apartments in Ruaka;
All values in Kshs unless stated otherwise |
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Cytonn Report: Two-Bedroom Unfurnished Apartments Summary |
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Property |
Plinth Area (SQM) |
Price per SQM Q1'2022 |
Price per SQM Q1'2023 |
Rent per SQM Q1'2023 |
Occupancy |
Annualized Uptake |
Rental Yield |
Price Appreciation |
Total Return |
The Alma Phase 1,2,3 & 4 |
86 |
143,452 |
142,500 |
619 |
87.7% |
3.9% |
4.6% |
(0.7%) |
3.9% |
Willow Park Homes |
90 |
93,023 |
98,837 |
407 |
79% |
12.9% |
3.9% |
6.3% |
10.2% |
Temus |
92 |
100,000 |
94,444 |
444 |
98% |
11.1% |
5.5% |
(5.6%) |
(0.1%) |
Ruaka ridge |
80 |
86,957 |
81,522 |
380 |
98% |
12.3% |
5.5% |
(6.3%) |
(0.8%) |
Marigold Apts |
97 |
106,250 |
112,500 |
500 |
84% |
14.0% |
4.5% |
5.9% |
10.4% |
Palace Apts |
97 |
72,165 |
72,165 |
381 |
82% |
7.6% |
5.2% |
0.0% |
5.2% |
Eagle parlour |
110 |
92,784 |
92,784 |
412 |
80% |
16.6% |
4.3% |
0.0% |
4.3% |
Eagle parlour |
95 |
100,000 |
100,909 |
455 |
79% |
16.4% |
4.3% |
0.9% |
5.2% |
The Enkare |
86 |
85,263 |
92,632 |
421 |
80% |
28.7% |
4.4% |
8.6% |
13.0% |
Runda View |
90 |
116,279 |
113,372 |
640 |
85% |
12.5% |
5.8% |
(2.5%) |
3.3% |
Cascadia Apts |
90 |
136,667 |
161,111 |
778 |
25.0% |
17.9% |
17.9% |
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Mulberry |
91 |
85,556 |
88,889 |
500 |
87% |
9.1% |
5.9% |
3.9% |
9.8% |
Magic Dash Apts |
100 |
87,912 |
93,407 |
385 |
83% |
28.0% |
4.1% |
6.3% |
10.4% |
Nalani Homes |
86 |
80,000 |
73,000 |
450 |
84% |
18.0% |
6.2% |
(8.8%) |
(2.5%) |
Average |
92 |
99,022 |
101,291 |
484 |
85.1% |
15.4% |
4.9% |
2.2% |
7.1% |
Source: Cytonn Research
The key take-outs from the table above include:
The table below shows the breakdown in performance for the profiled three-bedroom apartments in Ruaka;
All values in Kshs unless stated otherwise |
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Cytonn Report: Three-Bedroom Unfurnished Apartments Summary |
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Property |
Plinth Area (SQM) |
Price per SQM Q1'2022 |
Price per SQM Q1'2023 |
Rent per SQM Q1'2023 |
Occupancy |
Annualized Uptake |
Rental Yield |
Price Appreciation |
Total Return |
The Alma Phase 1,2, & 3 |
119.5 |
130,544 |
125,188 |
460 |
100.0% |
1.8% |
4.4% |
(4.1%) |
0.3% |
The Alma (Premium) |
127 |
137,795 |
125,157 |
472 |
20.8% |
(9.2%) |
(9.2%) |
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Marigold Apts |
150 |
83,333 |
83,333 |
400 |
79% |
13.5% |
4.6% |
0.0% |
4.6% |
Temus |
107 |
104,673 |
107,477 |
467 |
79% |
9.2% |
4.1% |
2.7% |
6.8% |
Runda View |
104 |
103,365 |
103,365 |
577 |
79% |
12.5% |
5.3% |
0.0% |
5.3% |
Magic Dash Apts |
103 |
92,233 |
87,379 |
437 |
82% |
28.3% |
4.9% |
(5.3%) |
(0.4%) |
Willow Park Homes |
115 |
89,565 |
91,304 |
391 |
82% |
12.9% |
4.2% |
1.9% |
6.2% |
Burton Apts |
141 |
92,199 |
85,106 |
390 |
83% |
12.1% |
4.6% |
(7.7%) |
(3.1%) |
Zuri Ridge Apts |
108 |
64,815 |
69,444 |
463 |
80% |
22.5% |
6.4% |
7.1% |
13.5% |
Eagle Parlour |
131 |
95,420 |
96,947 |
496 |
80% |
16.6% |
4.9% |
1.6% |
6.5% |
Morning Star Apts |
120 |
81,667 |
83,333 |
375 |
80% |
21.3% |
4.3% |
2.0% |
6.4% |
Cascadia Apts |
108 |
135,185 |
177,819 |
833 |
|
25.0% |
|
31.5% |
31.5% |
Cascadia Apts |
117 |
143,590 |
191,674 |
855 |
|
25.0% |
|
33.5% |
33.5% |
Pearl Court |
130 |
92,308 |
103,846 |
462 |
86% |
12.3% |
4.6% |
12.5% |
17.1% |
Westlock Creek |
148 |
81,081 |
84,459 |
473 |
80% |
11.4% |
5.4% |
4.2% |
9.5% |
Average |
122 |
101,852 |
106,475 |
503 |
82.5% |
16.3% |
4.8% |
5.5% |
10.3% |
Source: Cytonn Research
The key take-outs from the table above include:
The table below shows the performance of furnished apartments in Ruaka;
All values in Kshs unless stated otherwise |
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Cytonn Report: Ruaka Furnished Apartments Performance Summary |
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Typology |
Unit Size (SQM) |
Daily Rate |
Monthly Rent |
Monthly Rent per SQM |
Occupancy |
Development Cost per SQM |
Rental Yield |
Studio |
34 |
3,003 |
84,073 |
2,549 |
57.7% |
231,715 |
6.4% |
One-Bedroom |
55 |
4,529 |
126,824 |
2,301 |
61.6% |
231,715 |
6.3% |
Two-Bedroom |
74 |
5,879 |
164,599 |
2,221 |
55.7% |
231,715 |
5.5% |
Furnished Apartments Average |
59 |
4,787 |
134,030 |
2,314 |
58.6% |
231,715 |
5.9% |
The development cost was calculated by taking into account the cost of construction materials, labor, equipment, approval fees, and professional services needed to complete a project within the specific region |
Source: Cytonn Research
The key take-outs from the table above include:
The table below shows the performance breakdown for the profiled studio furnished apartments in Ruaka;
All values in Kshs unless stated otherwise |
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Cytonn Report: Studio Furnished Apartments Summary |
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Property |
Unit Size (SQM) |
Daily Rate |
Monthly Rent |
Monthly Rent per SQM |
Occupancy |
Development Cost per SQM |
Rental Yield |
Rosslyn Studios |
30 |
4,213 |
117,964 |
3,932 |
50.0% |
231,715 |
8.7% |
Jiji Poa Studios |
35 |
2,700 |
75,600 |
2,160 |
60.0% |
231,715 |
5.7% |
Emerald Apartments |
30 |
2,600 |
72,800 |
2,427 |
60.0% |
231,715 |
6.4% |
Almond Apartments |
37 |
2,500 |
70,000 |
1,892 |
60.0% |
231,715 |
5.0% |
The Moon Apartments |
36 |
3,000 |
84,000 |
2,333 |
58.3% |
231,715 |
6.0% |
Studio Furnished Average |
34 |
3,003 |
84,073 |
2,549 |
57.7% |
231,715 |
6.4% |
The development cost was calculated by taking into account the cost of construction materials, labor, equipment, approval fees, and professional services needed to complete a project within the specific region |
Source: Cytonn Research
The key take-outs from the table above include:
The table below shows the performance breakdown for profiled one-bedroom furnished apartments in Ruaka;
All values in Kshs unless stated otherwise |
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Cytonn Report: One-Bedroom Furnished Apartments Summary |
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Property |
Unit Size (SQM) |
Daily Rate |
Monthly Rent |
Monthly Rent per SQM |
Occupancy |
Development Cost per SQM |
Rental Yield |
The Alma |
51 |
3,477 |
97,365 |
1,909 |
66.7% |
231,715 |
5.6% |
Rosslyn Studios |
65 |
5,500 |
154,000 |
2,369 |
60.0% |
231,715 |
6.3% |
Stay.Plus Hillcrest |
56 |
4,582 |
128,296 |
2,291 |
50.0% |
231,715 |
5.0% |
Penthouse Paradise |
50 |
4,202 |
117,656 |
2,353 |
57.1% |
231,715 |
5.9% |
Tulivu Homes |
55 |
3,963 |
110,964 |
2,018 |
66.7% |
231,715 |
5.9% |
The Moon Apartments |
60 |
4,000 |
112,000 |
1,867 |
72.2% |
231,715 |
5.9% |
Mayweather Suites |
55 |
5,605 |
156,940 |
2,853 |
66.7% |
231,715 |
8.4% |
Jalde Heights |
55 |
3,914 |
109,592 |
1,993 |
62.5% |
231,715 |
5.5% |
Raha Comforts |
48 |
5,152 |
144,256 |
3,005 |
60.0% |
231,715 |
7.9% |
Moon 401 |
50 |
4,236 |
118,608 |
2,372 |
60.0% |
231,715 |
6.3% |
Moon 401 |
65 |
4,706 |
131,768 |
2,027 |
62.5% |
231,715 |
5.6% |
House of Kawa |
55 |
5,016 |
140,448 |
2,554 |
54.5% |
231,715 |
6.1% |
One-Bedroom Furnished Average |
55 |
4,529 |
126,824 |
2,301 |
61.6% |
231,715 |
6.3% |
The development cost was calculated by taking into account the cost of construction materials, labor, equipment, approval fees, and professional services needed to complete a project within the specific region |
Source: Cytonn Research
The key take-outs from the table above include:
The table below shows the performance breakdown for profiled two-bedroom furnished apartments in Ruaka;
All values in Kshs unless stated otherwise |
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Cytonn Report: Two-Bedroom Furnished Apartments Summary |
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Property |
Unit Size (SQM) |
Daily Rate |
Monthly Rent |
Monthly Rent per SQM |
Occupancy |
Development Cost per SQM |
Rental Yield |
The Alma |
84 |
6,500 |
182,000 |
2,167 |
50.0% |
231,715 |
4.8% |
Rosslyn Studios |
80 |
7,500 |
210,000 |
2,625 |
60.0% |
231,715 |
6.9% |
The Moon Apartments |
78 |
5,000 |
140,000 |
1,795 |
66.7% |
231,715 |
5.3% |
Ruaka View |
80 |
5,500 |
154,000 |
1,925 |
50.0% |
231,715 |
4.2% |
Shamaris Apartments |
70 |
5,200 |
145,600 |
2,080 |
42.9% |
231,715 |
3.9% |
Tulivu Homes |
75 |
5,350 |
149,800 |
1,997 |
55.6% |
231,715 |
4.9% |
Kalahari Kalaz |
69 |
5,459 |
152,852 |
2,215 |
50.0% |
231,715 |
4.9% |
Junica Apartments |
73 |
6,316 |
176,848 |
2,423 |
58.3% |
231,715 |
6.2% |
Stay.Plus Hillcrest |
70 |
6,193 |
173,404 |
2,477 |
60.0% |
231,715 |
6.5% |
Irene Homes |
70 |
5,821 |
162,988 |
2,328 |
62.5% |
231,715 |
6.4% |
Zawadi Apartments |
68 |
5,825 |
163,100 |
2,399 |
57.1% |
231,715 |
6.0% |
Two-Bedroom Furnished Average |
74 |
5,879 |
164,599 |
2,221 |
55.7% |
231,715 |
5.5% |
The development cost was calculated by taking into account the cost of construction materials, labor, equipment, approval fees, and professional services needed to complete a project within the specific region |
Source: Cytonn Research
The key take-outs from the table include:
Ruaka’s unfurnished residential apartments market softened in 2023 compared to our last research in 2018, with the total return to investors coming at 8.8% in 2023, registering a 2.3%-points decrease from 11.1% recorded in 2018. This was driven by a 0.5%-points decline in the average rental yield to 4.8% in 2023, from 5.3% recorded in 2018, with the Real Estate sector being one of the worst hit following the COVID-19 pandemic in 2020. However, on a y/y basis, the 8.8% total return in Q1’2023 represented an increase of 1.3% points from 7.5% recorded in 2022, majorly attributable to a 2.1% points increase in capital appreciation to 4.0%, from the 1.9% recorded in 2022. The gain in capital appreciation was driven by increased selling prices, with several developments opting to price their units in United States Dollars (USD) in a bid to shield their profits from Kenyan shilling depreciation as well as inflationary pressures. On the other hand, several other developments registered price corrections on a y/y basis in a bid to stay competitive and retain uptake rates amid a tough economic and operating environment.
The furnished apartments market in Ruaka recorded average rental yields of 5.9% in 2023, 0.3% points lower compared to the serviced apartments average of 6.2% recorded in 2022. This was majorly attributed to Ruaka realizing lower occupancy rates at 58.6% during 2023, compared to the serviced sector market average which stood at 65.8% in 2022. The decline was driven by lower holiday stays during January 2023, as has been in opening quarters of the year. Overall, furnished apartments perform better in Ruaka, offering investors a higher average rental yield at 5.9%, compared to unfurnished apartments with average rental yield of 4.8%. This makes furnished apartments more attractive to investors.
For the investment opportunity in unfurnished apartments, we recommend investing in one and three-bedroom unfurnished apartments which offer the highest returns to investors. Notably, one-bedroom unfurnished apartments sell more in Ruaka, with the annualized uptake coming at 20.8%, compared to Ruaka’s unfurnished apartments’ market average of 16.5%. Additionally, one-bedroom apartments registered higher selling prices and rents per SQM owing to their relatively smaller unit sizes compared to other typologies. In furnished apartments, we recommend investing in studio and one-bedroom apartments owing to closely-tied average rental yields to investors per typology. Notably, one-bedroom furnished apartments recorded the highest occupancy rates at 61.6% compared to Ruaka’s furnished apartments average occupancy rate of 58.6%. This is because one-bedroom furnished apartments attract the highest demographic of young, working-class people and young families within Ruaka that seek short to medium stays, while being more spacious than studio furnished apartments.
The drivers contributing to the growth of the Real Estate sector in Ruaka are; i) ample infrastructure, ii) presence of amenities, iii) strategic location, iv) improved security measures and systems, v) good educational institutions, and, vi) robust healthcare facilities. Therefore, we expect an upward trajectory in performance in terms of selling prices, asking rents and total returns to investors which will continue to place Ruaka as a viable area of investment within Kenya’s Real Estate sector.
Disclaimer: The views expressed in this publication are those of the writers where particulars are not warranted. This publication, which is in compliance with Section 2 of the Capital Markets Authority Act Cap 485A, is meant for general information only and is not a warranty, representation, advice or solicitation of any nature. Readers are advised in all circumstances to seek the advice of a registered investment advisor